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YouTube On The Rise

YouTube.com is gaining popularity. Traffic has picked up since being mentioned on the influential techie site Slashdot.com. Millions of people make and view home made videos everyday. Videos can be uploaded easily from computer and cell phone. However, media companies such as NBC and CNN question site content. Many people record television episodes and sporting events to post them on YouTube for the world to see. YouTube tries to filter out questionable content. In fact, it informed NBC that a Saturday Night Live skit dubbed "Lazy Sunday" appeared on YouTube. Videos of copyrighted material may turn out to be a big problem for YouTube to monitor. However, upcoming movies and television series feel YouTube is an excellent way to generate buzz by posting clips. YouTube intends to find ways to make the site more profitable by selling ad space. However, it is against "preroll" advertisements which load at the beginning of videos.

Delaney, Kevin J. "With NBC Pact, YouTube Site Tries to Build a Lasting Business." Wall Street Journal. Page A1. Tuesday, June 27, 2006.

Reach Out and Microsoft Someone

Microsoft is taking initiative to tap into the telephone business market. New technology makes it easier to use software and servers to combine channels of communication. Voice mail, email, voice calling, conferencing and instant messaging will be options available on Microsoft's new telephone. Microsoft is shifting its strategy to the Internet to grow and protect its existing businesses. Microsoft is trying to be more innovative with new product to slow the spread of Linux, another popular operating system. Microsoft is new to the telephone industry. However, it will work with its strategic partners' to develop products and spread technology.

Guth, Robert A. and Silver, Sara. "Microsoft Wants Your Office Telephone." Wall Street Journal.Page B1. Monday, June 26, 2006.

Clothing Retailers See Profits In China

Clothing retailers see the potential of China's growing market. Companies such as Jones Apparel Group, Espirit and VF Corp., owner of Lee jeans, will be opening stores in different parts of China. Most brands are positioning products as premium, even though they have a different image elsewhere. "It's hugely expensive," for China says VF President and Chief Operating Officer Eric Siseman. If consumers don't respond to high prices, "we could always come down...it's hard to go up if you start in the middle." Additionally, apparel brands find it tough to compete with low cost Chinese produced goods. China has one of the fastest growing middle class populations around the world. Retailers are trying to find a way to tap into it.

Dodes, Rachel and Fong, Mei. "Some Apparel Makers Now See China as a Customer." Wall Street Journal. Page B1. Friday, June 23, 2006.

Security Services Keep Consumers Safe

There are criminals online who seek to cause harm and commit fraud. Online criminals find ways to breach online security systems, steal identities and bombard consumers with advertisements they do not want. Also, consumers visit many sites that contain malicious software, pornography and offensive topics. What are consumers to do? They need to know which websites are safe before visiting them.

Two free services, Scandoo and SiteAdvisor, offer features to protect consumers online. Scandoo is still in its test phase. It reviews websites prior to loading. However, you must input search terms through its website www.scandoo.com instead of going through a search engine. In contrast, consumers may download SiteAdvisor from www.siteadvisor.com. SiteAdvisor matches Web sites against a database it has compiled about content. Both services work on Windows and Macintosh computers.

Mossberg, Walter S. "Two New Services Try to Warn You About Sleazy Sites." Wall Street Journal. Page B1. Thursday, June 22, 2006.